Operational Capability

Once Leadership is at the level needed, then focus can turn to ensuring that an improved operational capability is in place. You will need your Exec Committee and their direct reports to put in place the basic operational capabilities to turn the company into a cross-functional customer-centric organisation.

Planting an Apple Tree - Acting When the Future is Unclear

Planting an Apple Tree - Acting When the Future is Unclear

When organisations face decline, the rational choice is often retreat. Yet true leadership shows in choosing to build, even in uncertainty. Pursuing modest, risky initiatives can revive culture, unlock new value, and signal courage - the defining act that can outlast the crisis.

Data-driven personalisation

Data-driven personalisation

Data-driven personalisation is a key area of growth for marketeers, knowing enough about someone to be able to deliver a relevant message to them at the right time - a world away from generalised broadcast mailshots.

What is Digital Transformation?

What is Digital Transformation?

To cope with asymmetric disruption and stay relevant as markets and consumers change, companies must pivot to become product-led, opex-funded, cross-functional, customer-centric value deliverers. We need empowered staff, self-directing teams, enabling technology and a joined-up internal value chain.

Organisational Data

Organisational Data

Your data is your organisation's most valuable asset. It's likely that companies that do not understand the importance of data management are less likely to prosper in the digital economy. To create a truly customer-centric business it is essential to understand the ins and outs of data management.

Remote Work and Virtual Leadership

Remote Work and Virtual Leadership

Your newly virtual teams have newly virtual leaders, and some of your leaders may need help adapting to running a team of remote workers. It's a sound investment, for now, and because these are the same skills that you need them to have for the digital mastery you must embrace.

Scenario Planning: How to Pull the Right Levers in Your Business

Scenario Planning: How to Pull the Right Levers in Your Business

Scenario planning helps businesses prepare for uncertainty by testing the impact of pulling key levers such as price, volume, costs, productivity, and investment. By modelling scenarios and outcomes, leaders gain foresight, agility, and resilience, enabling smarter, confident decisions.